This prize emerges as a standout philanthropic award, conceived in partnership with the Erarta Foundation, presenting an unprecedented $100,000 USD – the largest cash prize ever in art fair history. This substantial amount will be shared equally between the artist and the gallery, reflecting the prize’s unique and equitable structure. Moreover, the distinctive feature of this esteemed award is its selection process, with the recipient being chosen by the attendees of the art fair, truly embodying the interactive and inclusive nature of the prize.